Branding for the 2036 Olympic Games in Athens, Greece
The Olympic Games are a sacred set of trails that test the greatest athletes of the world. Therefore, what better place could the Summer 2036 Olympic games be held. For my design, I wanted to create something totally different than the 2004 Olympic games. I wanted to create something vibrant and bold, and to accomplish this I used the land of Athens as the inspiration for the entire branding.
Athens 2036
Athens for me embodies the fierce warriors and captivating art of centuries ago, and through my designs I captured the speed of every warrior that has gone to battle. The vibrant energy that floods that land is captured through the colors, and the logo is the bird of the land who oversees everything that occurs. The sharp curves are inspired by the architecture that engulfs the land and enriches the history of Athens, Greece.